Apple brings Russian store offline amid wild currency swings

Apple has announced that its online store is currently unavailable in Russia while it reviews pricing. The decision is in response to recent swings in the valuation of Russia's currency — the latest of which has seen the ruble lose as much as 19 percent just today.

According to a report by Bloomberg:

"Our online store in Russia is currently unavailable while we review pricing," Alan Hely, a spokesman for the Cupertino, California-based company, said today in an e-mailed statement. "We apologize to customers for any inconvenience."

The move comes after Apple had already increased the price of the iPhone 6 by 25 percent in Russia last month to help compensate for the ruble's volatility.

Source: Bloomberg

Dan Thorp-Lancaster
  • We're just creating another WW2 Era Germany
  • Wildly different circumstances. Sent from the iMore App
  • Yeah, the circumstances are worse, Mr Putin has nuclear capability.
  • Mutually assured destruction will keep his nukes under wraps. Additionally, I'm certain nuking anyone will just make his economy that much worse, even if the Russian people appreciate his assertiveness. Sent from the iMore App