It's Martin Luther King Jr. day in the United States and both Apple's website, apple.com, and Apple's CEO, Tim Cook, have taken the opportunity to remind the world of just how important civil rights and respect are to societies such as ours, still fumbling our way towards enlightenment.
"Commit yourself to the noble struggle for equal rights. You will make a greater person of yourself, a greater nation of your country, and a finer world to live in." — Dr. Martin Luther King Jr.
We honor #MLK by working to help achieve justice and equality. "We may have all come on different ships, but we're in the same boat now." pic.twitter.com/dVQfg3CTSd
— Tim Cook (@tim_cook) January 16, 2017
I'm not American but I am human and I firmly believe we're all in this world together, to burn or to soar as we decide. So, don't just have a great MLK day, friends, have one that makes us, all of us, better.
Reader comments
Apple recalls the lessons of Martin Luther King Jr.
Great social stand to take.
Except when many smartphone makers, including Apple exploit cheap labor in other countries and their lack of or loose labor laws in order to push out their products at a high rate. A little hypocritical but makes for great marketing.
Posted via the iMore App for Android
Well done Apple, well done. Gestures and action are more important than noise. Not perfect, but at least a step in the right direction. History remembers those favorably on the right side of history.
Read the post above you. Funnily enough, Apple are in a great position. they can get the headlines for saying the right things at the same time as getting the cheap labour.
Win, win.
All talk, typical democratic company pandering instead of standing for all people. Including the ones it uses to make their products that are forced into labor situations that are not, let's say, ideal.
Decent point.
Please don't soil his memory with your shallow PR.
What's shallow about this? Unless you're referring to what's mentioned above, but it's still better Apple takes notice of Martin Luther King Jr. rather than to ignore him
A for profit companies motives should always be suspected of being for profit.
Dr. King's memory should be revered not exploited.
That's a very dark mindset, it could easily be possible that Apple are just doing this to commemorate him… what it they genuinely were? You still wouldn't believe it