Editor's desk: Google+, Mulder or Scully, meet Gary, 3D movies, features, and more!

It's a holiday weekend here in Canada. Victoria day if you must know. Except in Quebec where it's Patriot's day. Yeah, I don't care beyond the "holiday" part either. Actually, I don't care about the "holiday" part either -- I've heard of such things but rarely if ever experienced one myself. Still, I have family and friends congregating, and they're pressuring me to "get off that damn machine", so I'll keep this brief. Ish.

Grappling with Google+

I'm trying to use Google+ again. It's not easy but I'm trying. I go to Twitter and the last post is seconds or minutes old. I go to Google+ and the last post is hours if not almost a day old. I go to Twitter and I can interact with most of the people I know online. I go to Google+ and mostly I only see my friends from Android Central. And Scoble.

Maybe iOS and Google+ don't mix the way iOS and Twitter do, but Google put some effort into the new iPhone app. And Phil Nickinson swears it's a great platform for discussion.

So if you're there too, give me a shout and let me know what you love about it. Or hit me up on Twitter and tell me what you don't.

You can find me at +Rene Ritchie (or @reneritchie) -- and you we have a fantastic forum thread going where you can swap user names with other iMore members.

Mulder or Scully

One of the most frequent questions I get asked online is "do you believe Apple will do XYZ." Right now it's "do you believe Apple will do a 4-inch iPhone."

Here's the thing -- my personal belief doesn't matter, and often doesn't exist. I'm not all Mulder or Scully about this stuff. The truth is out there, and I'm happy to wait on it.

If Apple announces something, I'll report it. If we get a story from a solid source, or we can corroborate a story with a solid source, I'll report it in that context.

If you think I have secret information I'm not sharing, then either I don't or I can't. Either way, it won't inform any answer I give before it does a story I'll write.

So if you ask that question, the answer I'll give you is "I don't know".

Now if you ask me what I'd like or what I'd want...

Meet Gary, he's here to help

Gary Mazo, Senior Editor

One of the biggest challenges we face at iMore is the incredible range of our audience -- from hard core geeks who want nothing more than the latest tweaks, to the soccer parents who just want to know how to iMessage a photo. It's an incredible challenge to balance our content and coverage to serve both extremes, and the many, many people somewhere in the middle.

Our current strategy is to do lots of really good stuff for both, and hope readers will congregate around what interests them, and either pass over, or pass along what doesn't.

And helping us do that is Gary Mazo, Mobile Nations' newest Senior Editor and all around how-to guru. Some of you might be familiar with Gary from the Made Simple Learning series that covered everything from BlackBerry to iPhones and iPads and back again.

Gary's done a few reviews and ninja-level how-tos for us so far, but this month he's going to be kicking it up another several notches.

If you want to know everything you can possibly know about iOS, or want handy links to pass on to friends and family so they can learn to do without you, he'll have you covered.

And he's starting a new series tomorrow.

3D movies are terrible

Mobile Nations Assemble!

I've had 4 family birthdays in the last couple of weeks and all of them wanted to go see the Avengers. Yes, my family has good taste in movies. The first 3 times I saw it in blessed 2D. The last time I saw it in 3D. The 3D was, as expected, horrible.

Human eyes didn't evolve to focus and converge on different planes. That's why 3D makes overly sensitive people nauseous. The technology also isn't there yet. It's dark, and in the case of post-produced 3D, it looks more like layered paper bring dragged across the screen than actual depth.

It makes fight scenes look jumbled, special effects look cheap, and interferes with the narrative far more than it accentuates any experience.

The industry likes to tell us it's the next evolution and as natural a progression as silent to sound, black and white to color. It's not. It's a gimmick. And that they use it as a way to hike up ticket prices is a joke.

Hopefully Apple never announces anything 3D. Not a 3D display, not 3D content in iTunes. Not anything unless and until a technology comes along that works.

Like a holodeck.

Picks of the week, now more picky

iMore picks of the week: Flipboard, N.O.V.A. 3, olloclip

One of the editorial goals of iMore is to more carefully curate what we present to our readers. We want everything we post to be deserving of your attention. With that in mind we're changing the way we do picks of the week.

Instead of editors and moderators choosing apps that interest them, we're reducing the quantity and upping the exclusivity considerably. Georgia, Leanna, Simon, and yours truly, with input from everyone, will make the calls.

Starting this week, we're picking one app, one game, and one accessory each week. And that's it. It might be brand new, or it might be a classic. It might be über popular or it might be a hidden gem. But it will absolutely be the best thing we could find.

Check it out, and let me know what you think. (We might even do them as three separate posts next week, if that works better?)


Once again, an embarrassment of riches.

Reading List

  • Multiple Nexus devices could be a game-changer for Google and Android by Alex Dobie. If Google does press ahead with several hero devices from several manufacturers, what if anything does it mean?
  • Four years of App Store by Federico Viticci. MacStories interviews developers about the state of Apple's mobile marketplace, and how it's changed -- and hasn't changed -- since 2008.
  • Are apps bought or rented? by Ricard Gaywood. TUAW's resident number cruncher takes a look at the push-back on Instacast's new paid + in-app-upgrade pricing model.
  • iCloud is the Difference Between Great and Excellent by Benjamin Brooks. iCloud is Apple's next generation digital hub. Competitors should be very afraid. (But probably aren't.)
  • Web design manifesto by Jeffrey Zeldman. Finally, someone who proudly types even larger than Kevin Michaluk.
  • Creating the Windows 8 user experience (opens in new tab) by Jensen Harris. An interesting look at the design decisions behind Microsoft's "no compromises" desktop to tablet to phone interface.
  • How Yahoo! killed Flickr and lost the Internet by Mat Honan. A no-holds barred takedown of one of the worst corporate mismanagements in recent history. Something HP likely followed to the letter when running Palm.
  • Hey did I miss anything? by Dan Harmon. Sony pictures drops the creator and show runner of the up-until-now-fabulous TV show Community, and apparently all the writers along with it, yet someone expects us to think the show will still be returning next season.

And now...

I'm getting off this damn computer.

Rene Ritchie

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.

  • Re: "I'm not all Mulder or Scully about this stuff."
    Cobie Smulders FTW. She's hot.
    Re: "The 3D was, as expected, horrible."
    Right on. Hey Hollywood. Let me know when you can do 3D movies without the need to wear 3D glasses. What a kludge.
  • 3D is awesome ! If done right ;)
  • That maybe true but I will never understand whats so cool about 3D.
  • +1
    3D can be good in some instances.
  • Agreed. And the ones "done wrong" are killing the perception of the feature.
    THAT'S what I hope Hollywood wakes up about.
    That said, I didn't think the 3D one was horrible at all.
  • I saw Avengers in IMAX 3D and thought OT was done well. Perhaps the IMAX factor and that our theater is only 2 years old and all digital helps a bit, but I will generally see the 2D or IMAX 3D, and never the plain 3D. Because that seems to me a "tweener" experience.
    Like those after market whistler mufflers that were so popular in New England in the early 90's. Obviously tacked on, and annoying to everyone around them, and served no purpose other than to say "look at me!"
  • only movie i enjoyed in 3D was Avatar and honestly I enjoyed it much much more without the 3D. I find it distracting.
  • Sweep the leg.
  • Queback is horrible
  • where do you train
  • From filmakers to electronics manufacturers, a lot of money is being invested in 3D. I don't know if it will untimately succeed this time around, but there's certainly more backing than ever before.
    I have an EVO3D and I like the 3D functionality, even at the expense of display off-angle viewing. 3D pictures and videos have so much more life to them. It just needs a few minor tweeks, like being able to convert easily to 2D and making more content available. Unfortunately, it looks like HTC is abandoning the effort. Although I didn't buy my EVO3D because of 3D, 3D may be a factor when purchasing my next phone if it's still available.
    Apple does have some 3D patents so I wouldn't be surprised to see them give 3D a go if the market ever picks up. Knowing Apple, they may even try to create the market themselves.
    But yeah, as much as I do like 3D for home pictures and videos, watching an entire movie in 3D can be a bit much. And there needs to be a better way for larger groups of people to view them at home.
  • JITS!
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