Vector 23: Matt Drance on Apple marketing

Matt Drance, former Apple evangelist and current Apple Outsider talks to Rene about how Apple’s approach to outbound and product marketing differs from other consumer electronics companies.

Show notes

Samsung’s new Galaxy Gear ad
Debug 9: Matt Drance, the Apple Outsider
Software Criticism
Matt Drance - Çingleton 2013

Guests

Matt Drance of Apple Outsider

Hosts

Rene Ritchie of iMore.com

Feedback

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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.