Yahoo! perhaps doth protest too much as CEO Carol Bartz thinks Apple's iAds will self-destruct:

"That's going to fall apart for them," Bartz said about Apple's iAd service. "Advertisers are not going to have that type of control over them. Apple wants total control over those ads."

Because that strategy has worked so poorly for Apple in the past, what with the dismal failures of iTunes and record lable iTunes, iPod, iPhone, and iPad?