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Apple's new commercial says iPad is... magically electric

By , Thursday, Nov 4, 2010 at 12:06 am
13

iPad is magical commercial

Apple has debuted the third commercial in their iPad is... series, this time saying iPad is electric. This follows delicious and musical. Qualities highlighted this time include cinematic, elementary, academic, full-size (zing!), presenting, bought, sold, fantasy, and the eponymous electric.

Ironman 2 is shown off via the Video app, streaming iTunes U podcasts make an appearance as does the Mail app, Ebay, Epic Citadel, and some others (can you name them all?)

While iPhone 4 commercials have skewed towards the nostalgic and feature-centric, Apple is keeping iPad commercials squarely aimed at the experiential (until they add cameras to iPad 2?)

Check out the video after the break and let us know what you think.

Rene Ritchie

Editor-in-Chief of iMore, Executive Producer at Mobile Nations, co-host of Iterate and ZEN and TECH, cook, grappler, photon wrangler.

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  1. Ricoe320 says:

    First!!!!!

  2. Boots says:

    Cool cat^

  3. Chris says:

    Yeah. No one gives a rats ass if your first. You are just looking like an idiot by doing that,

    I don't like the ads. I much rather them go back to the first iPad ad and show the device in the REAL world, rather in front of Chroma key and someones hand.

    Because the only people who like those type of ads are tryue apple fanboys. General users want to see what the device can do in the everyday world.

  4. Erik says:

    I think it remember fast forwarding past this one!

    Or maybe that was the South Park commercial.

    Meh.

  5. Bryandung says:

    @Chris. Lolol. Getting mad about something so simple. Hahaha u made my day. Oh and to Chris, SIXTH!!!! hahahahaha

  6. Jim Lawson says:

    Awesome! Magical! The iPad is simply amazing! Have you tried it? If not, pick one up as soon as you can!

  7. CJ says:

    "Magically" doesn't work with websites that use flash only homepages. Ironically, I can live without flash on my iPhone but not on my iPad.

  8. Ryan Moser says:

    so they have an AMP app????

  9. Steven says:

    What is the game in that commercial?

  10. Will oh bee says:

    Yeah, the amp app works with an adapter called irig. It's about 40 bucks and allows you to jack your guitar into the iPad or other ios device, and either run it into an amp or headphones. Pretty trick. I want to know what game that is too.

  11. Lordzul says:

    Yes, what is the game??

  12. Lordzul says:

    Answered my own question: Infinity Blade by Epic due out by year end

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