Apple now selling iPad gift cards

Apple Stores are now selling iPad gift cards. Actually, let's rephrase that - Apple now has the option to package Apple gift cards in a giant piece of cardboard labeled as an "iPad Gift Card" and stamped with a picture of an iPad. The gift card itself is the same one Apple has always offered - sliver with a white Apple logo in the center.

The interesting thing to note is that this means iPads are now able to be purchased with a gift card. In the past, it was required to have a debit or credit card to buy an iPad (as with iPhones), so Apple must have changed their policy.

What I don't understand, is why anyone would give an iPad gift card instead of an actual iPad. Call me crazy, but if I was gifting an iPad, I'd want to witness the recipient taking it out of the box and using it for the first time. An iPhone gift card makes perfect sense since activation with a carrier is required, but for an iPad? Why?


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Leanna Lofte

Former app and photography editor at iMore, Leanna has since moved on to other endeavors. Mother, wife, mathamagician, even though she no longer writes for iMore you can still follow her on Twitter @llofte.

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Reader comments

Apple now selling iPad gift cards


There are a lot of potential problems with mailing an iPad including damage during shipping and theft at the receiving end. Also, there are inventory lapses for the various models in any given Apple store. If you are sending someone an iPad as a gift why would you not use a gift card?

"What I don’t understand, is why anyone would give an iPad gift card instead of an actual iPad."

Because now, one can give an iPad 2 as a gift this year.

This will be perfect Christmas gift for somebody (like myself) who really, really wants an iPad but is holding off until iPad2 comes out. This way you can still "give" an iPad as a gift but not have it returned for credit until the new one hits the shelves.

I can think of plenty of reasons to give an iPad gift card. Perhaps you don't know which storage capacity the person would want. Perhaps you don't know if they would want the 3G or the Wifi version. Or, maybe you give them a gift card for something less than $500 and let them cover the rest.
It would be a pretty boring Christmas afternoon playing with your gift card though...

Fastlane hit it right on the head.. now I can just request the gift card, instead of having to drive 2 hours to Memphis to get money back from the closest apple store, if I get the iPad given to me for Christmas by my distant rich aunt! mwuahahaha

Simple word... shipping. I was the recipient of a gift card. It was wait and receive the ipad in person or receive the gift card and go get one. Guess which one I went with...
Fastlane also has a good point.

Joe said it before I could. I am willing to get certain people a 16GB iPad but they can cover the rest if they'd prefer another model. It's more warm n fuzzy than handing them cash for an iPad, although it is all more or less the same thing.

“What I don’t understand, is why anyone would give an iPad gift card instead of an actual iPad.”
Really? I mean REALLY!!!
Beyond all the other points made about shipping and the ability to pick the model a user wants (ie spending more than the value of the gift card)... Here is yet another reason...
Apple has not just made retail stores they have made a RETAIL EXPERIENCE! and Jobs prides himself in the retail experience of an Apple store. Some one using a gift card will get a retail experience!
I can promise you that Jobs helped create the design criteria that each apple store must comply with! When he is share holder for a company he is personally involved with that company!! Did you know he made sure the bathrooms at Pixar Studios were located in a specific area in order to influence the interaction and experience of Pixar employees!
It's all about EXPERIENCE!!! Experience of using and buying a product!