Apple's latest iPad 2 commercial is all about Love

Apple has begun airing another new iPad 2 commercial, again voiced by Peter Coyote, and this time called "Love".

For some it's a lifelong passion [shows basketball plays]. For others, it's something discovered yesterday [shows music mixer]. We all have things that speak to us [shows 3D car model]. They drive us to get up early [shows landscape painting]. And stay up late [shows iMovie]. Getting lost in the things we love has never felt quite like this [shows dinosaur animation].

Again, it's filled with what the iPad 2 can do, with real people in real situations solving real needs. This whole series of ad

Rene Ritchie

Editor-in-Chief of iMore, co-host of Iterate, Debug, Review, The TV Show, Vector, ZEN & TECH, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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There are 33 comments. Add yours.

Mktf Hamlet says:

Nice graphic representation of iPads Phones

Jacob says:

What's the name of the first app? The one the coach uses?

vlg12 says:

Try Assistant Coach, is very good for me

Anton Frost says:

I am noticing an ever increasing number of things I can do with the iPad2, particularly as a musician and artist. I'm going to hold out for the iPad 3 though.

eahinrichsen says:

These commercials need to take a cue from Verizon and add more robot chicks and car chases.

vlg12 says:

Try with Assistant Coach

Andersonkelly says:

Anyone know the painting app?

Jeagar says:

I'd also like to know what the painting app is ...

joann says:

No, it's not Brushes--it'a ARTRAGE

Ezekiel06 says:

I'd like to know the name of the first app that the coach was using as well"

vlg12 says:

I don't know the exact name of the basketball app, but I use Assistant Coach, and it's great!

vlg12 says:

I don't know the exact name of the basketball app, but I use Assistant Coach, and it's great!

Jbrown says:

What is the app the band is using?

Big_dessage says:

I would also lke to know the name of the basketball app

Abby Lotus says:

Can someone PLEASE tell me the name of the song in the ad, ive looked all over and no one knows

Weesprokit says:

I take it you can get on to Sites Like Twitter,, Bebo, Facebook ect!! But can you play the Games on Facebook like you can with a Computor?? Plus how many Apps has it got?? Thanks Liz

Weesprokit says:

Sorry I think i meant to say ,, can you Play Games like Farmville Ect on Facebook,,, Also i heard it Doesnt have Flashplayer,, Does anyone have any Problems With NOT having it????

CodyPaulin says:

The actor at 0.21 seconds looks identical to me!! If anyone knows how i can go about finding his name that would help me out so much! Thanks

Yasmeen says:

Hey guys, does anyone know the app featured on one of the commercials that records lectures and types up what the professor is saying for you?? I have looked everywhere and can't find it.
Any help is much appreciated!