Original Apple Verse too long and heavy for you? Here are the Light and Sound remixes!

Apple has taken their Your Verse spot, featuring Robin Williams' monologue from Dead Poets Society, and broken it down into two shorter, more tightly focused sports, Light Verse and Sound Verse. Both Light, above, and Sound, below, still feature Williams and still share the same description:

We're humbled and inspired by what people do with iPad. So we set out to capture some of their stories. What will your verse be? http://www.apple.com/your-verse

For those who felt the original was too heavy and overbearing, do these feel any better?

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Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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Reader comments

Original Apple Verse too long and heavy for you? Here are the Light and Sound remixes!


It's a very demanding and daring ad campaign that Apple is letting loose on us. "What are you going to do?"
It sounds slightly familiar [imo] to the likes of: "What's in your wallet?"

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I really like this ad campaign from Apple but I think the original longer version was more effective. The message is so powerful that the message is a bit diminished by shortening it to sound bit size. I know the goal of an ad is to sell the Apple image and products but the call by Whitman's words to seek out and discover our own purpose in this crazy world is what really spoke to me.

I like the longer version as well. This sounds edited to me. It doesn't flow as well.

Did they take the original dialog from the movie or did Robin Williams re-record it for the commercial? Anyone know?

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I wish it would show the average person uses their iPad. I think that would be more effective.

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