Saks Fifth Avenue using 64 iPads for its window display

Saks Fifth Avenue has found a rather innovative way to celebrate Fashion’s Night Out. Working with Stylelist and designer Gin Lane Media, it has produced an interactive window display using sixty four iPads in one window and nine 27-inch Apple Cinema Displays in the other two windows.

“The iPads are running a native iPad application specifically built for the installation,” said Dan Kenger, Digital Creative Director at Gin Lane Media. “Using a local network, which we setup, we are able to get all the iPads to talk to each other as well as perfect the timing to produce elegant fades and control what device should display what.”

The displays will feature images from Stylelist, tweets from around the world and even customer submitted photographs. If you want a chance to get your tweet or picture up on the display, just tag them with the hashtag #StylelistatSaks.

If anyone gets the chance to wander past the display, let us know what you think!

[The Loop]



UK editor at iMore, mobile technology lover and air conditioning design engineer.

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There are 10 comments. Add yours.

Asdollah Mirza says:

Someone needs to hack into the network and set all the displays to Angry Birds!

Alfredo Jara says:

One HUGE angry birds game.

Alan says:

love how the people in the picture done really give a sh*t. and are all just walking by lol

Ny says:

It's New York! That's what they always do there. Besides they guy in the middle is probably using a BlackBerry.

Chris says:

I've never been to New york but I do know its home to a ton of digital electric video signs. New Yorkers are use to that sort of thing.

numetheus says:

I don't understand why they would be excited when they see electronic displays everywhere all the time.

Kelly Iacovone says:

The new@ saks is brilliant as well!

Chris says:

Exactly. Plus its New York. they have a ton of video and electric signs... Nothing diferent here.