Copy editing Amazon's Kindle Fire vs. iPad mini ad
As I began to explore in the iPad mini vs. Nexus 7 and Kindle Fire HD screen size and screen density article, there's a serious discussion to be had about the tradeoffs between the various small form-factor tablets. Amazon.com (opens in new tab)'s front page iPad mini vs. Kindle Fire HD ad is not rising to that level of discussion. Since they're a competitor, that's to be expected. It's also to be corrected.
So, Amazon (opens in new tab), you're welcome.
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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.
The Kindle Fire has X-ray for Books and Movies. The iPad has none of these.
The Kindle Fire has Whispersync for Books, Audiobooks, Movies and Games. Again, the iPad has none of these.
I wasn't talking about a device working in specific regions. I was talking about the benefits of the Apple ecosystem in more countries than either Google's or Amazon's.
You suggested that only nerds will buy iPad mini's because there are cheaper options available. My point is that not just nerds buy Apple products and there are quite a few reasons to choose an iPad over Nexus 7 and Kindle Fire in spite of the 'premium' price. Number of app choices, number of countries where Apple offers movies, books, music etc, build quality of the device, security, etc. The list goes on.
Also, I'll stay on whatever topic I choose. Thanks. You don't get to give out orders. :)
Oct 29, 2012 at 1:35 am - 5 hours ago Ok, where do I start? Cellular data might not be a big plus for YOU, but for those who care it is. Especially if it is LTE. You would look downright ridiculous handling two devices just to be able to have internet via cellular on your KFHD" Look downright ridiculous? Who cares? The fact that you even care what some stranger would think as you click on your hotspot on your phone, throw it in your pocket and surf on your table is in itself - ridiculous. And as for the battery argument - I use my phone for a hotspot all the time to allow me to get my tablet online and while it does drain battery faster, you would think people are never in a location to charge their phone.
May be you want to add the Camera advantage to iPad :) ... I know some people say its ridiculous to take photos thru iPad but hey you never know when it can come handy.
When plenty of artists drew awesome pictures and sketches, that's not real work?
When I connect to my PC using remote viewer and do work I bill for, that's not real work?
When students use apps to read books, practice, AND do their homework (including math formulas, etc.), that's no real work?
When many blog posts you read online are published using one of many amazing word editors available for iPad, that's not real work?
When you develop a web site and use Coda's app that let's you have real-time preview of your work/website on an iPad, that's not real work?
When I use DisplayPad app to use my iPad as 2nd monitor for my laptop (yes, displaying OS X), that's not real work?
cc3d, I can go on all day.
"Ok, here are a few ways that people use their iPad for work..."
"Not good enough for me, so I'll disregard what you said completely and go with my original assertion."
I can go on all day!
Something that I find funny is that they are saying that the Kindle Fire has stereo speakers. Who really cares on a device that small if you have stereo speakers. If you want amazing audio quality you are going to put your headphones on.
Not only is the camera a FaceTime camera for those who are on the fence and don't know much about technology but have heard of Skype might look at the comparison and say well I skype with my kids so I guess I should buy this from amazon. iPad can Skype as well. Some may think that it can only FaceTime and oh by the way what is FaceTime?
Something else that should be pointed out is that the Kindle is plastic, it's heavier. The iPad is aluminum and lighter.
More than half your points are completely irrelevant to the majority of consumers. I am not arguing that the Kindle is a better device mind you, simply that you didn't need made up reasons to prove your point. None of your international items matter in a country in which the Kindle is not available - Amazon is not wasting their time promoting the Kindle to countries that can't buy it - so no argument on which is better even matters. And since only 1% of typical tablet use is for productivity, the distinction between computing device and consumption device is also largely irrelevant. Plastic vs. Aluminum is iffy, Genius - shouldn't be necessary so also irrelevant, camera - bet no-one uses their tablet's camera after the first 2 weeks anyway. Bottom line, it's an ad - so why even bother with a posting? Why not just write about apps for tracking hurricane Sandy? I think I much preferred the old Apple approach - never bother mentioning the competition - as if there really isn't any. Like Coke - we don't need to tell people we're better - we just have to tell them we're good.
If these two things are sitting side by side in a best buy or wherever I am 99% certain the pixel difference between these two are not going to be noticeable. What is going to be noticeable is how well the iPad pulls of being able to display the content on the screen by having the pixels closer, providing clarity and a better color representation that the kindle.