How SXSW plans to use iBeacons to improve the attendee experience
The South By Southwest (SXSW) festival will be employing iBeacons during the festival this year for an improved experience. Attendees will be able to interact with the iBeacons through the official SXSW Go app. iBeacon technology is becoming increasingly popular for large events, with CES hosting an iBeacon-powered scavenger hunt at this year's show, and Major League Baseball is installing them at many of their parks. As SXSW, iBeacons will be used to help facilitate things like badge pickup and attendee engagement, according to 9to5Mac:
Do you think iBeacons will add to the SXSW experience? Let us know below in the comments.
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Joseph Keller is the former Editor in Chief of iMore. An Apple user for almost 20 years, he spends his time learning the ins and outs of iOS and macOS, always finding ways of getting the most out of his iPhone, iPad, Apple Watch, and Mac.