Siri show and TellMe redux

Rene already commented on Microsoft's "We had TellMe before Apple had Siri" sob story, but it bears repeating:

It’s amazing how decades later, Microsoft still doesn’t get it. A feature isn’t just a feature isn’t just a feature. It’s more than the sum of its technology and design. Android had great voice control going back to the Nexus One. But Siri isn’t voice control. Siri is context and relationships and Siri is absolutely personality. That Apple programmed Siri to feel like a Pixar character is what made it engaging and what got the internet to flood itself with screenshots showing hundreds of funny, witty, strange, and engaging Siri moments. It isn’t that Siri can transcribe a text message to Eric, it’s how it does it and how you feel doing it.Windows Mobile and others had touchscreens for years before Apple debuted the iPhone. Then and now, it wasn’t about the spec but the experience.

Keep that in mind while watching the video above.

Source: TechAU on YouTube


Senior Editor at iMore and a practicing therapist specializing in stress and anxiety. She speaks everywhere from conferences to corporations, co-host of Vector and Isometric podcasts, follow her on Twitter @Georgia_Dow and check out her series at