Because We May is an initiative that launched today to celebrate indie developers' ability to change their own pricing whenever they like. What better way to do that then to have a gigantic sale? From now until June 1, you can pick up around 140 top-notch iPhone and iPad games at a significant discount, and in some cases free.
Although changing a pricetag might seem like a weird thing to make a lot of noise about, the Amazon Appstore apparently doesn't let developers change pricing on a whim. Sure, that's only directly related to Android, since iPhone app developers only have the One True App Store to deal with (and maybe Cydia if they can't deal with the restrictions), but it does send a message to Amazon that these devs will take their business elsewhere if they don't have the flexibility they need to stay in operation. The issue also monkeys the whole agency model kerfuffle we've been hearing about e-books on iOS and competing with Amazon's monopoly.
But enough politics, let's get to the games. I've covered a ton of free games lately for both iPhone and iPad, but here are just a few of my favorite paid apps being featured through Because We May.
There are tons more, so be sure to check out the full list here, plus there are sales going on Steam and Mac if you're into that kind of thing. If you're looking for more freebies than the couple included in this promotion, I noticed that Cut the Rope: Experiments and Mini Motor both went free today, but that's independent of Because We May. I'm digging the Message Because We May is delivering almost as much as the Indie Bundles for Android, but really, I'm mostly just interested in getting some awesome games on the cheap. Any indie devs out there care to chime in on the importance of promotional pricing and their experience across platforms?