Apple Television

Is the Xbox One the Apple TV we've been waiting for?

By Peter Cohen, Wednesday, May 22, 2013 a 12:43 pm

Microsoft's Xbox One, unveiled Tuesday at a special event in Redmond, looks to blur the line between gaming and other forms of entertainment like watching TV. Watching Microsoft demonstrate the capabilities of the new system gave me a sense of déjà vu, because a lot of what Microsoft showed are features that pundits and bloggers would love to see from the heretofore mythical Apple television.

Apple TV and the future of gaming

By Rene Ritchie, Friday, Feb 15, 2013 a 12:29 am

Earlier this week, Nat Brown, one of the original Xbox team members at Microsoft, wrote a piece on the present and future of gaming, and Apple's potential to shape it. From iLike.code:

What could Apple contribute in 2013? Pulling the strings on the intensely interesting future of Apple TV and iTV

By Rene Ritchie, Thursday, Jan 24, 2013 a 10:12 am

During Apple's Q1 2013 conference call, the Apple Television Rumors That Will Not Die were once again raised with Tim Cook, who smacked them back down hard. However, Cook did announce that they sold 2 million of the current Apple TV, up 60% year-over-year. Cook also dropped all the talking points, including "area of intense interest", "a lot Apple can contribute", and "continue to pull the string".

iMore show 331: 2013 preview

By Rene Ritchie, Monday, Dec 31, 2012 a 10:43 am

Rene and Georgia talk Apple in 2013, and preview everything from iWatches to iTVs, bigger screened iPhones to thinner iPads, Retina iPad minis to Retina Macs, and iOS 7 to Apple online services. This is the iMore show!

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Apple television again rumored to be in prototyping stage

By Joseph Keller, Wednesday, Dec 19, 2012 a 12:23 pm

Prototyping for an Apple television is once again rumored to be underway at Hon Hai (Foxconn). At this early stage, Apple is said to be testing both 46-inch and 55-inch models. Whatever the final product turns out to be, it is not expected to ship before the latter part of 2013, possibly not until 2014.

The market, the madness, and the Apple television

By Chris Umiastowski, Friday, Dec 14, 2012 a 11:36 am

It seems you can’t read about Apple these days without someone saying that they’re about to make a big splash into the television market. Apple, of course, hasn't and won't pre-announced anything. But that hasn't stopped Wall Street analysts claiming that the company’s TV strategy is flawed. That's right, Apple's unannounced, unreleased, entirely presumed by someone not-Apple, strategy is flawed. But I digress.

Apple television still in the labs, still not going to market any time soon

By Rene Ritchie, Wednesday, Dec 12, 2012 a 9:55 am

For a long time now we've heard Apple has television prototypes in the lab, but nothing even approaching a final design or go-to-market plan for the product. According to the Wall Street Journal, nothing has changed in that regard.

What Tim Cook's interviews revealed about the past, present, and future of Apple

By Joseph Keller, Friday, Dec 7, 2012 a 3:58 pm

Apple CEO Tim Cook was recently interviewed by both Josh Tyrangiel Bloomberg Businessweek and NBC’s Brian Williams, and though most of what was said has been heard before, there were a few notable highlights:

Cook upgrades Apple's television ambitions from "beloved hobby" to "intense interest"

By Derek Kessler, Thursday, Dec 6, 2012 a 8:17 pm

When Apple CEO Tim Cook sat down with NBC's Brian Williams for a wide-ranging interview about the past, present, and future of Apple (set in Apple's mammoth Grand Central Terminal store, no less), he closed with an interesting note.

Apple television plans still bogged down in media negotiations

By Rene Ritchie, Thursday, Sep 6, 2012 a 11:02 am

For those waiting on a full-on Apple television set, or even an enhanced Apple TV will more traditional capabilities, it looks like you'll have to keep waiting, at least for now. While Apple is likely ready to go from a technology standpoint, they can't seem to come to agreements with entrenched, terrified media companies over the future of the living room interface and experience.