The Apple Watch SE is official! This week, Apple unveiled the affordable new smartwatch at its September 15 event alongside the Apple Watch Series 6 and you can already place your order.

In previous years, Apple simply kept around an older Apple Watch model to serve as an affordable option. This year, however, Apple has launched an all-new device to serve that purpose in the Apple Watch SE. It eschews certain higher-end features of the Series 6 in favor of keeping the price low, while still packing plenty of advanced tech so you don't feel like you have a several years old device strapped to your wrist.

That being said, Apple is keeping the Apple Watch Series 3 in production as an entry-level device for those just getting started with their first wearable or wanting the absolute cheapest option.

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Apple Watch SESource: Apple

Though the Apple Watch SE sits in between the Series 3 and the new Series 6 in the product lineup, it actually looks a lot more like the top-end device. It comes in the same 40mm and 44mm sizes as well as GPS and GPS + Cellular configurations. Internally, it is also similar in terms of specifications to 2019's Series 5 with its S5 system-in-package, though it lacks some of the improvements that the Series 6 includes like the faster processor, always-on altimeter, new case finishes, ECG, and blood oxygen sensor.

Since the Apple Watch SE was only just announced and the pre-orders just started landing in customers' hands, there's a shipping delay at most retailers. That being said, shipping times will probbaly improve soon and getting your order in now secures your place in line.

Best Cheap Apple Watch SE Deals

The Apple Watch Series SE is a new release, so there aren't many deals to choose from just yet since most retailers are only just beginning to sell the device at all. We've listed the best places to buy the Apple Watch SE below if you want to get one as soon as possible. We'll be adding more retailers, as well as any price drops, deals, or promos, as they become available so be sure to check back regularly.

Apple Watch SE | From $279 at Apple

You can grab the Apple Watch SE directly from Apple, of course, with some models available within a week. Ordering at Apple lets you use Apple Watch Studio to choose your preferred case and band combination and you can even pay in installments with your Apple Card.

From $279 at Apple

Apple Watch SE | From $279 at Amazon

You can order the Apple Watch SE at Amazon despite it being listed as temporarily out of stock there. Various case finishes and band styles are available and you'll be emailed with an estimated delivery date when more stock is available. Considering it is well-stocked at Apple, it shouldn't be long before it is available via Amazon once again.

From $279 at Amazon

Apple Watch SE | From $279 at Best Buy

Best Buy also has the Apple Watch SE available to order and you even get six months of free Apple's upcoming Fitness+ service with your purchase in a Best Buy exclusive offer. Supply appears scarce online, though, so you might want to check the stock at your nearest store.

From $279 at Best Buy

Apple Watch SE | From $279 at Walmart

Walmart is listing the Apple Watch SE, though only in a couple of styles. That being said, 2-day delivery is available on thos models listed there.

From $279 at Walmart

Apple Watch SE | From $279 at B&H

B&H has the Apple Watch SE available in various styles, though it is still listing devices as pre-orders with no estimated shipping times. You can save on the sales tax if you use B&H's Payboo credit card.

From $279 at B&H

Apple Watch SE | From $279 at Target

The Apple Watch SE is also available at Target in the style of your preference, though it's listed as a pre-order there still with no set delivery date given.

From $279 at Target

Apple Watch SE | Buy one, get $200 off another at AT&T

You can now place your order for cellular Apple Watch SE models via AT&T from just $11 per month. What's better is that if you order one Apple Watch there, you'll get $200 off another which is perfect if you're in the market for a couple of the new smartwatches.

Buy one, get $200 off another at AT&T

Learn more about the Apple Watch SE

Not sure which Apple Watch is the right device for you? Take a look at our Apple Watch SE coverage for all you need to know about the new model. If it's not the right watch for you, take a look at our list of the best Apple Watch deals for more great offers on all Apple Watch models.

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