Best Apple Watch SE deals: Up to $40 off at Amazon, free Fitness+, & more

Apple Watch Se Strip Watch Face
Apple Watch Se Strip Watch Face (Image credit: Luke Filipowicz / iMore)

Apple unveiled the affordable new Apple Watch SE at its September 2020 event alongside the Apple Watch Series 6 and you can get your hands on one at a discount with these deals.

In previous years, Apple simply kept around an older Apple Watch model to serve as a low-cost option. This time around, however, Apple has launched an all-new device to serve that purpose in the Apple Watch SE. It eschews certain higher-end features of the Series 6 in favor of keeping the price low, while still packing plenty of advanced tech so you don't feel like you have a several years old device strapped to your wrist.


Apple Watch SE (40mm) | $269 at B&H

You can order the Apple Watch SE at B&H with a $10 discount on the gold, silver, and space gray models.


Apple Watch SE (GPS + Cellular, 44mm) | $319 at Amazon

If you'd prefer the larger, 44m Apple Watch SE, you can get it with as much as $40 off via Amazon in select styles. Other models are discounted by $20 to $30 there.


Apple Watch SE | Free Fitness+ at Best Buy

Best Buy is currently offering six months of Apple's new Fitness+ service (worth $60) for free with your purchase of an Apple Watch with this exclusive offer. You can also check in-store availability if you want to get your hands on your new device as soon as possible.

That being said, Apple is keeping the Apple Watch Series 3 in production as an entry-level device for those just getting started with their first wearable or wanting the absolute cheapest option.

Though the Apple Watch SE sits in between the Series 3 and the new Series 6 in the product lineup, it actually looks a lot more like the top-end device. It comes in the same 40mm and 44mm sizes as well as GPS and GPS + Cellular configurations. Internally, it is also similar in terms of specifications to 2019's Series 5 with its S5 system-in-package, though it lacks some of the improvements that the Series 6 includes like the faster processor, always-on altimeter, new case finishes, ECG, and blood oxygen sensor.

Since the Apple Watch SE is relatively new and already pretty affordable, discounts on it aren't huge. That being said, we're tracking all of the best Apple Watch SE deals so you'll be the first to know of any savings.

Best Cheap Apple Watch SE Deals

You can always trust iMore. Our team of Apple experts have years of experience testing all kinds of tech and gadgets, so you can be sure our recommendations and criticisms are accurate and helpful. Find out more about how we test.

Even though the Apple Watch Series SE is a recent release, there are currently some good deals on the entry-level device at a variety of retailers. See the best deals below.

Learn more about the Apple Watch SE

Not sure which Apple Watch is the right device for you? Take a look at our Apple Watch SE coverage for all you need to know about the new model. If it's not the right watch for you, take a look at our list of the best Apple Watch deals for more great offers on all Apple Watch models.

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Adam Oram

Adam Oram is a Senior Writer at iMore. He studied Media at Newcastle University and has been writing about technology since 2013. He previously worked as an Apple Genius and as a Deals Editor at Thrifter. His spare time is spent watching football (both kinds), playing Pokémon games, and eating vegan food. Follow him on Twitter at @adamoram.