A new survey from ChangeWave takes a closer look at how the Verizon iPhone may shake up the mobile market, revealing the highest churn rate AT&T has seen since ChangeWave began surveying mobile subscribers. A total of 4,050 subscribers were surveyed, with 15% of AT&T and T-Mobile users saying they were likely to switch carriers in the next 90 days, compared to only 4% from Verizon.
Diving even deeper with AT&T specifically, things don't look much better. The survey was conducted before the Verizon iPhone was officially announced, but still shows 16% of AT&T subscribers were looking to jump ship to Verizon once they have the iPhone. Another 23% said they weren't sure, but could possibly make the switch. But when they looked at AT&T iPhone users only, they found as high as one-in-four (26%) were likely to leave AT&T for Verizon.
This somewhat falls in line with our own poll showing 41% of readers would be sticking with AT&T, while 15% were willing to switch for the Verizon iPhone. Although 15% is a pretty big chunk, it doesn't feel like we'll be seeing a mass migration from AT&T to Verizon, although the impact will definitely be felt by AT&T in the coming months.
The culprit? It looks like AT&T users aren't satisfied with reception under the network (42%) along with issues with dropped calls (27%), and although AT&T has been making upgrades to their infrastructure (dropped call rates dropped from 6% to 4.7% since the last survey) to help with the problem, it may be too little too late for AT&T with some of their iPhone customers.
So how much do you think the Verizon iPhone could disrupt the carrier market? And more specifically, will you be making the switch yourself? Let us know in the comments!