Advertising Age Magazine Looks at iPhone and the AT&T Backlash
Advertising Age Magazine ran a couple of articles this week on AT&T and the iPhone, and were kind enough to talk to TiPb about the issues surrounding how AT&T Needs to Raise the Bar on it's network service, and How AT&T Should Handle the Online iPhone Price Backlash.
Lots of good ideas offered all around, but is AT&T listening? Reader David from Texas wrote in to let us know they just might be after he received a direct email newsletter from the US iPhone carrier saying:
[AT&T's] commitment to you is to continue to expand the scope, capacity and speed of that network. We’ve raised the bar and we intend to continue raising it. This is a top priority for us in 2009 so you can have a great experience every time you make a call, check an email, surf the Internet or watch TV.
So they're getting the words. Hopefully the actions will follow...
Editor-in-Chief of iMore, Executive Producer at Mobile Nations, co-host of Iterate and ZEN and TECH, cook, grappler, photon wrangler.
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Pshaw.
Have faith people!!! This new AT&T is fairly new and if you recall what they used to be like as cingular its leaps and bounds better. Everyone touts Verizon's network but it's easy to have a great CDMA network lets see how good there network is gonna be in LTE
Some of the comments in the second link in the above article reflect a lot of what we see here.
One guy http://adage.com/article?article_id=137220#comments-39101 Suggested a monthly fee to ATT/Apple which would guarantee an upgrade every time Apple comes out with a new phone.
Still I think the smallest change in US/Canadian law which would forbid the sale of ANY carrier locked phone would eventually have the most positive effect. The market would adjust, the subsidy scheme would morph, and carriers would compete on service and price instead of lock-ins.
s/on it’s network service/on its network service/. Doesn't anyone remember the rule anymore?
AT&T sent me a text to my iphone saying that the 3G in my area has been improved. I have seen minimal improvements. They're a total disappointment as I think they're under-developed infrastructure on their network in terms of handling this kind of volume has dictated the lack of video, MMS, etc on the 3G iphone as I had all of the above on multiple VZW phones. I miss the reliability of Verizon but still love my almost 1 year old iPhone3G especially with the 3.0 GM installed. Say what you will about CDMA vs GSM, but when I'm overseas and roaming, the 3G in several EU countries is a lot better than the 3G reliability in NYC. It's too bad I have to go through the settings and switch to Edge to make a business call that I don't want to drop. When you think about it, it's pretty pathetic, especially considering my $195/mnth bill (unlimited voice, unlimited data + enterprise, unlimited text, $30 worth of fees, taxes, etc). For roughly $2400 a year I should be able to tether, MMS, shoot video and upload....heck, I should be able to run Qik without a jailbreak. Speaking of which, I need a 3.0 Quikpwn for Mac. Come on DevTeam, keep feeding us the goodies!
@ Dizash: One reason overseas networks work better is due to the size of the country so the infrastructure is usually better. Think how much work the networks require here as opposed to other countries, plus AT&T takes for ever to get anything done.
This is not going to happen. AT&T is so lame, it's the oldest and yes it's the oldest phone company todate. This shouldn't be a problem for them. They have the most cell sites and they need to boost their power up.The problem is that they are to busy trying to compete with Comcast. We would of been better off if Comcast bought Cingular. AT&T is so lost...just like GM. I bet apple is talking to Verizon right now.
AT&T should just put down all others phones and work on the iPhone. That's the only reason why people are going to AT&T, hell I did and I came from Verizon. I never knew what a drop call was and never new why they always said can you hear me now.
AT&T advice is it's not people coming to you as provider, it's people coming for the phone. Apple will drop you if you can handle the heat in the kitchen.
Wrote on my iPhone
Previous poster...fail...
Every telecom in the country was part of or uses parts of the old AT&T network. Research the 1984 break up...and the way the bells were born.
AT&T did not buy Cingular...Cingular was rebranded.