Apple Q1 Conference Call Highlights: 4.4M iPhones Sold, 13.6M in 2008

iPhone Business Model

We're listening to Apple's Q1 conference call, looking for any and all iPhone details in particular to share, and we'll update as soon as we get them!

  • 22.7 Million iPods sold
  • iPod touch has been established as outstanding gaming, communication platform.
  • 73% of MP3 player market
  • 70% in UK and Australia, 50% in Canada
  • iTunes record quarter
  • App Store tremendous success
  • 15,000 apps, 500,000,000 downloads
  • 4.4 Million iPhones sold in Q4,
  • 13.7 million sold in year (more than the 10 they predicted)
  • 70 countries
  • Competitors scrambling to catch up
  • Years ahead of competition
  • 28 billion in the bank
  • Plan to open 25 stores in 2009, half internationally
  • $199 iPhone a compelling value, nothing else like it in the market
  • Not going to play in low-end phone market
  • Will look at non-subsidized market and not leaving umbrella
  • Loves competition, will suit up against any other smartphone, but won't stand for anyone ripping off their IP (Tim Cook)
  • Call ended!

Have something to say about this story? Leave a comment! Need help with something else? Ask in our forums!

Rene Ritchie

EiC of iMore, EP of Mobile Nations, Apple analyst, co-host of Debug, Iterate, Vector, Review, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

More Posts



← Previously

Daring Fireball: For iPhone RSS Less is More

Next up →

Apple Hints at Palm Lawsuit?

Reader comments

Apple Q1 Conference Call Highlights: 4.4M iPhones Sold, 13.6M in 2008


Re: Ratio between T-Mobile G1 and iPhone:
"even Morgan Stanley’s prediction of about 1.75 million iPhone 3G units sold through AT&T is about 5.9 times greater than what T-Mobile is believed to have managed."
Were they really that far off. Is it more like 12 to 1 in sales??

They may not have been far off at all. The analyst article was based on:
1) Sales "from the end of October..." -- Apple's call included sales from several weeks earlier than the analysts' estimated, so you can forgive the analysts a couple hundred thousand sales here, at least.
2) The analyst compared iPhone Sales through AT&T vs G1 sales through TMobile only. We do not know (unless it was also in that call), how many iPhones were sold through AT&T, how many through Rogers, TMobile-Germany, and so on. Similarly, we do not know the breakdown of the G1 in the US vs the UK or other countries. I would bet that international iPhone sales far outstrip international G1 sales, as well, but we do not have the numbers yet -- perhaps after Google or TMobile's meetings?
So no, nobody can say by how much the iPhone outsold the G1. It may have been 6-to-1, it may have been more. However, regardless of the actual numbers, nobody can deny that Apple had a fantastic quarter and year, in which they exceeded even their own predictions and carved a dominant presence in the smartphone market. Congratulations!

Would be an even greater day if, now with the temporary/permanent departure of Mr NO (Jobs) apple releases its death grip on my phone and gives the features and bug fixes long promised and over due, and merges basic phone operations into a sandbox that runs in the baseband.
In spite of the sales (based on cool factor and capabilities) this phone is the most troublesome and unreliable phone ever marketed. It can go dead and demand to be plugged in at any given instant.
Now that they have established clear leadership its time to use that power to shrug off ATT's death grip, sell unlocked phones in all countries, and step up to the plate for reliability.

Me thinks the Palm Pre is going to be changed just a bit before it is released... Cough Cough...

glad i own shares. iphone units were below whisper #.
everything else ripped.
still prefer the berry personally but i like apple stock better.

I love apple and my iPhone glad to be a fanboy!!!! I wish the best for them!!! And the next iPhone of course

haahaha for sure. :D
Just like the zune has made apple's numbers even better, the zune phone's flop would have increased iphone sales :)