Attack of the Twofer: BlackBerry Briefly Outsells iPhone
Yes, it's true. Just like CrackBerry's reporting. According to NPD (via Engadget), the oldest remaining version of the BlackBerry Curve, when heavily discounted and given away in two-for-one promo deals, briefly regained the #1 best seller position on the smartphone index from the iPhone 3G, which had to settle for a high-margin #2. Also, discounted and given away two-for-one, when combined with heavy marketing and the power and reach of the Verizon network... did not. BlackBerry Storm was #3.
Cutting margins and giving away product may pad the numbers, but as Palm found out with the Centro, you can't make "zero" up on volume.