What Surprises Will There Be in the iPhone 2.0 Software & Services?! Countdown to WWDC Rumor Roundup

iPhone 3G 2.0 Software Rumor Roundup

Monday we asked you "What's the iPhone 3G Chip and When Will it Ship?". Tuesday it was "What is the iPhone 3G Going to Look Like?". Today we want to know what YOU think the iPhone 2.0 software and services are going to give us, and what surprises might they have in store?

Exchange ActiveSync and the AppStore are gimmes. Enterprise features are checked. Beta leaks are everywhere. And .Mac to Mobile Me -- Don't get us started! But what else will we get? MMS? Blogging? Mobile iChat? Universal home remote control? And what about the Holy Grail... cut and paste?! What do YOU think?

To give you some help, here's a HUGE roundup of all the iPhone 2.0 software and services rumors. Epic-style. Because let's face it, roughly 0.01 seconds after Steve Jobs pulled the first iPhone from his pocket back at Macworld 2007, and someone, somewhere, put aside their childlike sense of wonder long enough think: "Nice! What's the next gen going to be like?"

Complementary, contradictory, obvious, confusing, all but confirmed or from left field via outer space, the rumors have flooded the internet ever since. It's become almost impossible to keep track of them all.

Five days from today Steve Jobs takes Moscone Center stage for the sold-out WWDC keynote, and according to everyone and their newsfeed, announces the iPhone 3G. In eager anticipation, every day this week, TiPb wil be asking you to tell us what you think the next generation iPhone will be, from 3G to GPS, release dates to price points, colors to casings, 2.0 software to .Mac .Me services, and this weekend we'll wrap it all up with a look into the WWDC/iPhone 3G Crystal Ball, and a roundup of the very best of YOUR predictions.

So come on, let's get in on!

WWDC -5 and Counting: iPhone 2.0 Software & Services

The iPhone's interface quite literally took the smartphone world's breath away. Some of us watched the Macworld 2007 demo over and over again -- watched as Jobs slid, flicked, pinched, spread, and otherwise touched his way around a set of mobile applications so good looking they were positively "lickable". We got SMS, Calendar, Photos, Camera, YouTube(!), Stocks, Maps, Weather, Clock, Calculator, Notes, Phone, Mail, Web/Safari, and iPod/Media Player, and Settings for all of them. The wait for release day was torturously long.

Apple also showed an unprecedented ability to upgrade and add functionality via firmware updates handled by iTunes. Minor things included double-clicking the home button to bring up Phone Favorites or the Currently Playing controls on iTunes, and double spacing to add periods. On the major side, the iTunes WiFi Music Store made its debut in the fall alongside the introduction of the iPod Touch, CoreLocation made Google Maps so much more useful, and WebClips and "jigglies" allowed for custom SpringBoards (home screens). All in all, we got updated 1.1.1, 1.1.2, 1.1.3, and 1.1.4. And then came the Apple SDK Roadmap Event and the debut of 2.0 (Beta).

Let's start there, at the beginning and work our way forward. Please note, 2.0 has been in beta since early March, and that beta has been updated 6 times already, so developers have had ample opportunity to dive into the code for hidden strings and other goodies, making many of these rumors as close to fact as possible:

March 6, 2008: Apple held their iPhone SDK Roadmap Event.

iPhone SDK Roadmap

While this event was primarily focused on the SDK and 3rd party apps (which we'll get to tomorrow!), it also unveiled firmware 1.2.0 (which soon after became 2.0). What did that mean for 1st party iPhone software and services? Phil Schiller, VP of Marketing announced Cisco IPsec VPN, authentication and certs, enterprise/University compatible WiFi (802.1x), security policies, enterprise configuration tools, and "remote wipe". But none of that was the big news. The big news was that Apple had licensed Microsoft's Exchange ActiveSync technology. Not any locked-in application, but the technology itself. And they were going to be integrating it into MobileMail, Mobile iCal, and the other built-in iPhone apps for "push" based enterprise support. What's more, ActiveSync was given first-class status, even over Apple's own .Mac and existing partners Yahoo! and Google.

iPhone 2.0 ActiveSync

In addition to the event proper, Apple snuck a few more goodies into the press release:

[T]he beta iPhone 2.0 software provides several new Mail features such as the ability to view PowerPoint attachments, in addition to Word and Excel, as well as the ability to mass delete and move email messages.

Eagle-eyed viewers, like our own Chad Garrett, also spotted icons that provided the first hints of Event Invitations and Contact Search.

March 17, 2008: Hax0rs extraordinaire, the unofficial iPhoneDevTeam found the Parental Controls settings when they managed to get their hands on a pre-release of the 2.0 software.

iPhone 2.0 Parental Controls

March 18, 2008: Apple released Safari 3.1 with built-in support for advanced CSS, including animation, and HTML 5.0, including video and audio tags, as well as key technologies for offline interactivity, including SQLite databases. Based on the same WebKit framework, and big brother to the MobileSafari browser, could the same feature set be making its way to the iPhone?

March 25, 2008: Though his predictions about the first generation iPhone proved completely wrong, on his monstrously popular Diggnation podcast Kevin Rose claimed that iPhone 2.0 would include iChat video conferencing.

Likewise one of the longest and most confusing debacles of the first generation came to a head with rumors that politics and positioning would make 1st party Flash support in the iPhone unlikely even for 2.0.

iPhone Rumors from Kevin Rose on Diggnation

March 27, 2008: iPhone SDK Beta 2 is released by Apple, changing the release numbers from 1.2.0 to 2.0, superficially with a YouTube plugin for Safari, and VPN, mail, and ActiveSync tweaks and re-org’s.

Over at Apple Insider, a very interesting Apple DVR patent was uncovered. More than just a TiVo-style device, it suggested the iPhone could work as a remote manager, scheduling recordings while you're out, and syncing them so you could take them with you on the go. Was Apple poised to free your TV, with the iPhone as its key?

March 28, 2008: iPhone Alley dug into the Beta 2 frameworks and found the first references to expanded .Mac services and syncing in 2.0:

Syncing with this Dot Mac account will turn off syncing for other Dot Mac accounts and delete any existing synced data.

March 30, 2008: Not tiring of the seemingly endless soap opera, Gizmodo brought word (again), that Flash would be coming to the iPhone with firmware 2.0. Unfortunately, they mistook embedded YouTube support in MobileSafari for Flash. More likely, it's a mere extension of existing MP4 H.264 video support already found in the YouTube App proper.

April 8, 2008: Engadget leafed through their WWDC course program and found hints at a MobileSafari update bringing CSS transformations and animations. Could it be getting the same ultra-modern love desktop Safari 3.1 got?

April 9, 2008: iPhone SDK Beta 3 was dropped, with the before-rumored Contact Search and Event Invitations activated.

iPhone 2.0 Contact Search and Event Invitations

April 14, 2008: More from Beta 3, as Gizmodo's anonymous tipster discovered the ability to save images directly from MobileSafari to the iPhone Photo Album.

iPhone 2.0 Save Images

Meanwhile, Roughly Drafted speculated that ActiveSync itself could be a trojan horse for more open, standards-based "push" protocols like IMAP IDLE and CalDAV. Could Apple get a gorgeous iPhone interface in front of users, while they worked behind the scenes on technologies already supported in Leopard Server as part of the .Mac revitalization for consumers?

iPhone 2.0: Is ActiveSync an IMAP/CalDAV Trojan Horse?

April 17, 2008: Apple Insider shone the light on an Apple patent for an iTunes-like iCarrier store for selecting carriers based on up-to-second rate information. This would remove lock-ins to the extent where the big telcos would "bid" for users by offering the best price/performance deal in real time. Unlikely any time soon, given the existing carrier agreements already in place, but one day?

iPhone 2.0: iCarrier Store Patent?

April 22, 2008: Ever watchful Apple Insider revealed a patent filing that held tantalizing potential for a Mobile iChat, and also much-improved MMS and SMS applications. Multi-tasking 3rd party app restrictions may one day have a 1st party solution?

April 24, 2008: iPhone 2.0 SDK Beta 4 hits, with mucho developer tool fixes, updates, and enhanced functionality.

April 27, 2008: Deep code diving on Beta 4 had TUAW bring word on iController, an Apple project that would allow the iPhone to connect to shared iTunes libraries to browse and play media, similar to how the Apple TV functions.

April 28, 2008: TUAW's tipster returns to reveal that the Beta 4 holds evidence of Jabber/XMPP protocols for instant messaging. Mobile iChat again moves from future potential to present possibility.

iPhone 2.0 Mobile iChat

May 5, 2008: MacRumors reported that Apple had quietly added Chinese "handwriting" support to 2.0. Not only the key to a massive Asian market, the idea of handwriting recognition itself was huge. Could non-ideographic language support follow?

May 7, 2008: iPhone 2.0 Beta 5 landed with not much new, it seemed, but dev tools and tweaks.

A TUAW tipster soon brought word of .Mac "push" Settings. The buzz of a .Mac ramp up continued, even if on the email-only side. Still, could this be an effort to deliver something akin to ActiveSync functionality to non-business users?

iPhone 2.0: Dot .Mac Push Email Settings

May 8, 2008: Following up on their .Mac "push" email story, TUAW reported that the entire .Mac service would be revamped along with the iPhone 2.0 release at WWDC. Full wireless (wifi + cell) calendar, contacts, and email sync for both Mac and Windows (?!) users.

iPhone 2.0 Dot .Mac Revamp

May 12, 2008: Apple Insider brought word of developers discovering strings that indicated 3G data support. While some controversy surrounding fake/mocked-up screenshots distracted from the news, this was the first software confirmation of the much-anticipated iPhone 3G.

May 22, 2008: Apple Insider again delivers the goodies, this time from "private" updates to "select developers" that showed support for Geo-Tagging. Although not necessarily bound to GPS (Google cell tower and SkyHook Wi-Fi triangulation are already on the iPhone), Geo-Tagging is typically used to add location-based data to photographs.

iPhone 2.0: Geo Tagging

May 28, 2008: Less than three months in, and Apple released iPhone 2.0 Beta 6! This could well be the final beta going in to WWDC. Any last minute surprises?

May 30, 2008: Coding Robots went through OS X 10.5.3 and found that .Mac was .missing. Seems the name had been replaced with a string variable that would allow Apple to change it. Could the rumored revamp include brand new branding as well?

At the same time, Apple Insider's patent watchers found a filing for a system to warn users of impending system loss, and another to help locate missing Blue Tooth enabled or tagged items. While iPhone users had been hankering for better BT support, stereo headset and keyboard-style peripherals were no doubt higher on the list... Could they, at least, be headed for 2.0?

iPhone 2.0: Spidey Sense to Tingle?

May 30, 2008:The missing .Mac mystery deepened as DaringFireball suggested an old Apple trademark may be the new online services marquee: Mobile Me. Howls of grief and confusion echoed through the interweb pipes for days.

June 1, 2008:Dot Mac-Gate continued when DaringFireball brought word that Apple might skip the Mobile and go straight to Me.com (later reports suggested even .Me with a newly established Top Level Domain scheduled). DNS listings, hosts, and domain name ownerships were transferring left and right. And we still weren't happy with the branding...

Apple to rebrand .Mac to Mobile Me?

June 3, 2008: Those of us who use it found the .Mac email service down. Was Apple shuffling things behind the scenes in preparation for WWDC?

June 4, 2008: TUAW continued their .Mac scoopage with word that the new "MobileMe" service would include all new, all snazzy web interfaces that better resembled the desktop iCal, Address Book, etc. (Even for Windows users?)

Also from TUAW came word that, due to carrier "first look" agreements, the 2.0 firmware gold master from this week would require 1-2 weeks of testing before it could be released to the public, pushing it back as far as end of June/early July.

UPDATED:

June 4, 2008: A Gizmodo reader found icons for the iPhone (and iPod Touch) in a place typically reserved for Bonjour-capable devices. Apple's implementation of the zero config networking system, iPhone integration could allow for wireless syncing.

iPhone 2.0: Bonjour zero config wireless sync?

June 5, 2008: WWDC banners unfurl, highlight a branding change to iPhone OS X, the World's Most Advanced Mobile Platform.

WWDC iPhone OS X Banner

Your Turn!

So there you go. We already know what Casey's top ten most wanted features are, now it's your turn. Tell us what surprises YOU think the iPhone 2.0 software and services bundle will have for us. Tasks? Consumer-oriented "push" mail/contacts/calendars? Even more Google or Yahoo integration? Custom Widgets? MMS? iChat 3D? Photo Speed Dialing? ... Cut and @#$% paste?!

And after you're done telling us, don't forget to head over to our iPhone Blog's super Wait-a-Thon spectacular where you could win an iPhone 3G of your very own, whatever it looks like, on the very day it's released!

Go back and read Part 1: What's the iPhone's 3G Chip and When Will it Ship?
Go back and read Part 2: What’s the iPhone 3G Going to Look Like?
Continue reading Part 4: What 3rd Party iPhone SDK Apps Will Be Available Launch Day?
Continue reading Part 5: What Will the iPhone 3G’s Hardware Features Be?

Rene Ritchie

Editor-in-Chief of iMore, co-host of Iterate, Debug, Review, Vector, and MacBreak Weekly podcasts. Cook, grappler, photon wrangler. Follow him on Twitter and Google+.

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What Surprises Will There Be in the iPhone 2.0 Software & Services?! Countdown to WWDC Rumor Roundup

15 Comments

A lot of the software listed will make it into the next gen iPhone. However, IMHO, the biggest wow will come from improvements in the UI and navigation capabilities inherent in OSX for the iPhone. The recent Android demo has me thinking that in the last 18 months since the launch that Apple has no doubt found ways to do things on this platform even better than in the original flavor. So while all of the above are welcomed, natural extensions on this platform the biggest will be the platform itself. And just in time to kick all of the iClones right where it hurts.

I just want MMS support and the ability to take video. My last phone had these abilities and I didn't realize how much I'd miss them until I didn't have them anymore.
My 2c.
Heath

I am so glad I got my iPhone when they launched... it's been a crazy cool smartphone, and going to it from my WM 5.0 XV6600 "brick"... well, let's just say that what the iPhone doesn't have, I haven't missed. The updates to the iPhone just keep getting better and better. Can you imagine where it will be in another year?

I am hoping for a more stable safari. It seems to crash at least once or twice a day right now. Also MMS would be nice.

jdmoney Says:
June 4th, 2008 at 2:55 pm
I am hoping for a radar-detector to avoid speed traps.
Now THAT'S what I'm talkin' about!! lol

I don't even know anymore... My anticipation level is through the roof and I don't even like adding to the speculation of what could be coming because I am afraid I am painting a picture in my mind of a device that will never come to be, at least not this year.
Apple can be slow to make big changes, but with all the hype and desire surrounding the 2nd gen iPhone, I can't imagine them —of all companies— failing to deliver. The biggest things I hope for are the following:
-Quick-linking phone numbers from the Notes section of Calendar entries.
-Saving web images is coming; what about email images?
-Multiple attachments per email would be nice too.
-Better camera with a flash.
-Cut, Copy and Paste!!!!
-MMS would be cool, but I can get by with the email workaround if not.
That's about it for me. There are plenty of other things I really want, but those are the big ones as far as I am concerned. Now, I just hope this comment formats properly...

A while back i had seen something that was talking about EA's upcoming game SPORE. If anyone knows about this game, its been in production for what seems like forever. But what is the real likely hood of seeing this game come to the Iphone. I've been waiting for the next generation portable gaming system, and i think the 3G iphone might be it!

I THINK I WOULD HAVE 3g it wiLl record video it will have a MAC STORE GPS AND TV and all updates will be free

I THINK I WOULD HAVE 3g it wiLl record video it will have a MAC STORE GPS AND TV and all updates will be free and a better way to take weather.

i hope we can see UI changes to be much more attractive although it"s so beautiful right now.....
But i have one Q? isn't apple seeding new firmwares to developers and we will see nothing new more than they have and we know right now or there is another firmware in the development that is hidden until monday .... hope so

Since iPhone has the iPod built in I am hopeful for in 2.0 a "Bluetooth Tweak" to be able to hear my iTunes not just Phone Calls. Stereo Bluetooth would be the ultimate audio enhancement for iPhone but may be a bit much to hope for without a H/W change as I have a 2G.