iPhone Doubles Share of Smartphone Market

While I still firmly believe Apple's primary currency is mindshare and their primary concern is profit share, analysts fill their plates with metrics and so it's dinner time once again for smartphone marketshare reports!

And how is Apple doing? Up from 5.3 to 10.8 according to Gartner, while the smartphone market as a whole was up 12.7%.

Of course, when you don't sell below-cost, margin eating goods, high market share goes hand in hand with high profit share, so Apple is no doubt enjoying both at the moment.

Other big winners included RIM's BlackBerry, up from 13.3% to 19.9%. Falling in share were Nokia, down from 45.1% to 41.2% and "others" going from 28.1% to 18.8% (we have to figure Palm is hidden in there somewhere, and will no doubt rebound when the Pre hits the market starting June 8).

Rene Ritchie

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.