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People Want iPhones (Who'd Have Thunk it?)

We're not surprised. Obviously. Apple plays the product cycle and media hype engines to perfection. Still, it's interesting to see Electronista's take, based on ChangeWave data:

A mid-June study from the research group has 14.4 percent of those tracked looking to buy some kind of smartphone within the next 90 days, a record high and a large jump from 11.2 percent in March. Of these, a full 44 percent now plan to buy an iPhone compared to 30 percent just three months earlier.

As the above graph shows, Palm went from 4% to 8%, BlackBerry from 37% to 23%. Android, Nokia, and Windows Mobile weren't shown

Other device makers likely know this, explaining why we're seeing so many iPhone-style devices hitting the market. TiPb still thinks it's more than a set of features, however. Sure, iPod halo and Apple brand help, but in the end the iPhone is all about usability and user experience for the consumer market, and that's not as easy a task to duplicate.

Rene Ritchie
Rene Ritchie

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.

4 Comments
  • thunk it? c'mon now... is it really that hard to type "thought" instead
  • That lacked sufficient snark for the headline...
  • The huge June to September 2008 drop in iPhone popularity coincides with a pretty stark period in the economy but also with a period of fairly widespread and widely reported problems with the then new iPhone 3G and software 2.0, and ATT.
    March 2009, a stable OS 2.2.1, expectations of the next release and a marginally improving economy, and demand jumps back up.
    So which is it, the Economy, or The iPhone Blog?
  • News like this is gonna drive the apple haters crazy!