iPhone Wins International Design Excellence Awards

By Rene Ritchie
last updated

Jonathan Ive, me thinks you're going to need a bigger mantle, what with all the awards Apple's VP of Design keeps taking home!

This time it's the IDEA (International Design Excellence Awards) handed out by BusinessWeek. In addition to the Gold prize for the original iPhone 2G, Apple also received Gold IDEA's for the MacBook Air and Bluetooth Keyboard, and a Silver for the redesigned iMac. These four -- the most of any company this year -- brings Apple's lifetime IDEA total to 13.

Congratulations!

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Rene Ritchie
Rene Ritchie
Contributor

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.

4 Comments
  • i wonder if 'design excellence' involves a non-removable battery.
  • The non-removable battery, is just a money making deal for Apple, in my opinion.
    http://blabtech.blogspot.com
  • Yup, Ive invented a lot of tech that goes into the dual-injection system used to make pretty seamless one-part casings, sans-battery door.
  • Is anyone really suprised with this...?