Centennials love the iPhone. That's if Piper Jaffray's 37th semi-annual survey is to be believed. it includes 8,000 U.S. teens, all Gen. Z, who claim they spend ~$2,600/yr. That's about $217 a month or $50 a week.
In addition to the usual stuff like food, shoes, and video games, they like Nike, Vans, and of course, Apple:
From Piper Jaffray:
In other words, bougie hipster teens wanna finna flex with iPhones, not brokie Sammy GooGoo tech? Or something like that.
Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.
Minor correction—the shoes are “Vans”, not “Van”.
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