iOS 4.3 brings MLB baseball, NBA basketball to Apple TV

iOS 4.3 has a little surprise in store for Apple TV sports fans -- integration of MLB baseball and NBA basketball. Sports has been one of the last strongholds of traditional broadcast, cable, and satellite. No longer.

Here's the MLB news:

Enjoy select Spring Training games and a full slate of regular season games on Apple TV. Regular Season features include:

  • HD Quality (where available)
  • LIVE and archived games
  • Home and away broadcasts*
  • Quick navigation to run scoring plays or a particular at bat

On your Apple TV, sign in with the username and password associated with your MLB.TV subscription.

NBA hasn't released any details yet but if you have league pass you should be good to go. The integration looks similar to Netflix -- it's built right in. Anyone trying it out yet?

[MLB, thanks everyone!]

Rene Ritchie

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.