Developer Steve Troughton-Smith has discovered that you can install iOS apps on the new iOS Apple TV, you just can't launch them yet because Apple TV lacks the capacity to do so.
Of course, adding that capability will no doubt be high on the jailbreak to-do list... if Apple themselves don't do it first. (Fingers crossed).
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Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.