ABC News on Apple TV beats desktop and mobile combined in live streaming
The ABC News channel on the Apple TV seems to be quite popular with viewers, accounting for more online viewing than ABC's desktop and mobile apps combined. In the first month of availability, viewers watched 50% more live video through the Apple TV than through the desktop and mobile portals combined. ABC put together an infographic on the channel's first 30 days.
In addition to higher viewership, Apple TV users spend 65% more time per visit than their desktop counterparts. ABC also found that 9PM Eastern is the prime time for Apple TV usage. Live programming also accounts for 20% of all video views for ABC News, and breaking news drives viewing, with the most views coming on July 17.
ABC is also adding three new local stations to it's Apple TV lineup. Albuquerque, Boston, and Honolulu join the original nine stations starting today.
What do you think of ABC News on your Apple TV? Let us know below in the comments.
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