The Watch is an Apple Watch collection featuring cases made of cold forged 316L stainless steel in steel or space black, and featuring displays of sapphire crystal. The Apple Watch (in stainless steel) comes in the same 38mm and 42mm sizes as the other Apple Watch collections, but include different standard band combinations.

Pre-orders and live in-store previews of the Apple Watch will begin on April 10th with sales officially starting on April 24th. Pricing for the steel version of the Apple Watch is as follows:

  • 38mm version will cost $549-$1049
  • 42mm version will cost $599-$1099

The Apple Watch collection currently includes:

  • 38mm and 42mm stainless steel with white sport band
  • 38mm and 42mm stainless steel with black sport band
  • 38mm stainless steel with soft pink modern buckle
  • 38mm stainless steel with midnight blue modern buckle
  • 42mm stainless steel with stone leather loop
  • 42mm stainless steel with bright blue leather loop
  • 42mm stainless steel with light brown leather loop
  • 38mm and 42mm stainless steel with link bracelet
  • 38mm and 42mm space black stainless steel with link bracelet