Stainless steel Apple Watch pricing announced, starts at $549

As part of the Spring Forward event, Apple said the Apple Watch (steel) will start at $549 for the 38mm model and $599 for the 42mm model. These prices can rise to as $1049 for the 38mm and $1099 for the 42mm depending on the band.

The stainless steel Apple Watch has with larges number of available band options. These include the leather loop, link band, Milanese loop, and the sport bands.

The Apple Watch will be available for pre-order April 10.

Rene Ritchie

Rene Ritchie is one of the most respected Apple analysts in the business, reaching a combined audience of over 40 million readers a month. His YouTube channel, Vector, has over 90 thousand subscribers and 14 million views and his podcasts, including Debug, have been downloaded over 20 million times. He also regularly co-hosts MacBreak Weekly for the TWiT network and co-hosted CES Live! and Talk Mobile. Based in Montreal, Rene is a former director of product marketing, web developer, and graphic designer. He's authored several books and appeared on numerous television and radio segments to discuss Apple and the technology industry. When not working, he likes to cook, grapple, and spend time with his friends and family.